<?xml version="1.0" encoding="utf-8" standalone="yes"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>出海 OPS</title><link>https://chuhaiops.com/</link><description>Recent content on 出海 OPS</description><generator>Hugo -- gohugo.io</generator><language>zh-cn</language><copyright>© 2026 出海 OPS</copyright><lastBuildDate>Tue, 22 Sep 2026 14:50:00 +0800</lastBuildDate><atom:link href="https://chuhaiops.com/index.xml" rel="self" type="application/rss+xml"/><item><title>1688 到亚马逊上品：标题、五点、主图怎么一次对齐</title><link>https://chuhaiops.com/posts/1688-to-amazon-listing/</link><pubDate>Tue, 22 Sep 2026 14:50:00 +0800</pubDate><guid>https://chuhaiops.com/posts/1688-to-amazon-listing/</guid><description>1688 货上亚马逊：标题、五点描述、主图怎么一次对齐；先建字段表再填后台，少返工。</description></item><item><title>白底图抠图工具 · 微信小程序</title><link>https://chuhaiops.com/tools/cutout-wechat/</link><pubDate>Sun, 20 Sep 2026 22:00:00 +0800</pubDate><guid>https://chuhaiops.com/tools/cutout-wechat/</guid><description>扫码或微信搜「白底图抠图工具」，手机里本地换白底。</description></item><item><title>手机实拍做白底图：HEIC 也能直接去背景</title><link>https://chuhaiops.com/posts/phone-heic-white-bg/</link><pubDate>Wed, 16 Sep 2026 21:30:00 +0800</pubDate><guid>https://chuhaiops.com/posts/phone-heic-white-bg/</guid><description>实拍与 HEIC 可在网页直接换白底；注意构图与边缘检查，再上传店铺。</description></item><item><title>供应商原图换白底：杂底主图怎么收拾到能上架</title><link>https://chuhaiops.com/posts/supplier-photo-to-white-bg/</link><pubDate>Wed, 16 Sep 2026 21:20:00 +0800</pubDate><guid>https://chuhaiops.com/posts/supplier-photo-to-white-bg/</guid><description>供应商杂底图先换白底再统一比例；浏览器本地抠图，再按上品检查单上架。</description></item><item><title>Shopify 主图去背景：白底主图怎么准备</title><link>https://chuhaiops.com/posts/shopify-main-image-remove-bg/</link><pubDate>Wed, 16 Sep 2026 21:10:00 +0800</pubDate><guid>https://chuhaiops.com/posts/shopify-main-image-remove-bg/</guid><description>Shopify 主图先统一白底与图序；去背景可在浏览器本地完成，再按规格上传。</description></item><item><title>商品白底图怎么做：去背景、换白底、导出 PNG</title><link>https://chuhaiops.com/posts/product-white-bg-guide/</link><pubDate>Wed, 16 Sep 2026 21:00:00 +0800</pubDate><guid>https://chuhaiops.com/posts/product-white-bg-guide/</guid><description>白底图步骤：选图 → 去背景换白底 → 导出 PNG；适合供应商原图与实拍统一成主图。</description></item><item><title>亚马逊 FBA 和自发货怎么选：资金、时效、售后</title><link>https://chuhaiops.com/posts/amazon-fba-vs-self-ship/</link><pubDate>Wed, 16 Sep 2026 19:22:40 +0800</pubDate><guid>https://chuhaiops.com/posts/amazon-fba-vs-self-ship/</guid><description>亚马逊 FBA 和自发货（FBM）怎么选：按资金占用、时效、售后拆开算；新 SKU 别一上来全仓 FBA。</description></item><item><title>出海 OPS 抠图 · 白底图</title><link>https://chuhaiops.com/tools/cutout/</link><pubDate>Sun, 13 Sep 2026 00:00:00 +0000</pubDate><guid>https://chuhaiops.com/tools/cutout/</guid><description>免费白底图工具入口：去背景、换白底，本地处理。</description></item><item><title>国内卖家开亚马逊：站点、主体、收款先搞清什么</title><link>https://chuhaiops.com/posts/amazon-site-entity-payout/</link><pubDate>Thu, 10 Sep 2026 05:00:00 +0800</pubDate><guid>https://chuhaiops.com/posts/amazon-site-entity-payout/</guid><description>国内卖家开亚马逊前先定主站、主体材料与收款路径；个人/专业计划怎么选，开店前 checklist。</description></item><item><title>独立站结账丢单怎么排查：运费、支付、强制注册</title><link>https://chuhaiops.com/posts/shopify-checkout-dropoff/</link><pubDate>Sat, 05 Sep 2026 21:11:51 +0800</pubDate><guid>https://chuhaiops.com/posts/shopify-checkout-dropoff/</guid><description>购物车有人、结账没单：按运费惊喜、强制注册、支付方式、信任与报错五步排查，先修可验证项。</description></item><item><title>Shopify / Ozon / 速卖通该怎么选：适合谁、先开哪个</title><link>https://chuhaiops.com/posts/shopify-ozon-aliexpress-choose/</link><pubDate>Sat, 05 Sep 2026 20:00:00 +0800</pubDate><guid>https://chuhaiops.com/posts/shopify-ozon-aliexpress-choose/</guid><description>Shopify、Ozon、速卖通怎么选：按市场、履约、获客成本对照，给出先开哪个的决策树。</description></item><item><title>Meta 像素 Purchase 不准怎么排查：事件、CAPI、测试工具</title><link>https://chuhaiops.com/posts/meta-pixel-purchase-debug/</link><pubDate>Thu, 03 Sep 2026 20:00:00 +0800</pubDate><guid>https://chuhaiops.com/posts/meta-pixel-purchase-debug/</guid><description>Shopify 独立站 Meta Purchase 对不上：先分浏览器像素与 CAPI，再用测试事件查 event_id、去重与 EMQ。</description></item><item><title>1688 一件代发和囤货怎么选：资金、时效、售后</title><link>https://chuhaiops.com/posts/1688-dropship-vs-stock/</link><pubDate>Sat, 29 Aug 2026 20:00:00 +0800</pubDate><guid>https://chuhaiops.com/posts/1688-dropship-vs-stock/</guid><description>1688 一件代发和囤货怎么选：看资金占用、发货时效和售后谁兜底；测款先代发，跑通再备货。</description></item><item><title>Shopify 新手该装哪些 App：先跑通再加功能</title><link>https://chuhaiops.com/posts/shopify-must-have-apps/</link><pubDate>Thu, 27 Aug 2026 20:00:00 +0800</pubDate><guid>https://chuhaiops.com/posts/shopify-must-have-apps/</guid><description>新店按岗位装 App，不按榜单堆。先跑通结账，再按邮件、评价、物流通知逐个加。</description></item><item><title>独立站标题和主图怎么写：规格统一少返工</title><link>https://chuhaiops.com/posts/shopify-title-image-specs/</link><pubDate>Sat, 22 Aug 2026 20:00:00 +0800</pubDate><guid>https://chuhaiops.com/posts/shopify-title-image-specs/</guid><description>Shopify 产品标题怎么写、主图尺寸与图序怎么定；同一套规格少返工，广告与集合页也能复用。</description></item><item><title>Google Ads 独立站投放怎么入门：从零到第一笔转化</title><link>https://chuhaiops.com/posts/google-ads-shopify-beginner/</link><pubDate>Wed, 19 Aug 2026 09:00:00 +0800</pubDate><guid>https://chuhaiops.com/posts/google-ads-shopify-beginner/</guid><description>面向 Shopify 独立站新手卖家的 Google Ads 投放入门指南：开户准备、Google Merchant Center 对接、购物广告与 PMax 建法、预算设定、转化追踪、首周数据解读与省钱技巧，一篇跑通。</description></item><item><title>Shopify 主题怎么选：免费还是付费、速度与改版成本</title><link>https://chuhaiops.com/posts/shopify-theme-choose/</link><pubDate>Sun, 16 Aug 2026 15:00:00 +0800</pubDate><guid>https://chuhaiops.com/posts/shopify-theme-choose/</guid><description>新店先用官方免费主题跑通加购；付费主题怎么验速度、何时才买、换主题要重做哪些。</description></item><item><title>独立站上品检查单：从选品到上架一次过</title><link>https://chuhaiops.com/posts/shopify-listing-checklist/</link><pubDate>Sat, 15 Aug 2026 00:20:00 +0800</pubDate><guid>https://chuhaiops.com/posts/shopify-listing-checklist/</guid><description>从选品到上架的可勾选清单：规格、SKU、主图、价格、重量、运费与上架前验收，少返工。</description></item><item><title>跨境卖家工具箱：表格、清单、复盘模板一次收齐</title><link>https://chuhaiops.com/posts/seller-ops-toolbox-templates/</link><pubDate>Thu, 13 Aug 2026 12:25:03 +0800</pubDate><guid>https://chuhaiops.com/posts/seller-ops-toolbox-templates/</guid><description>开店、上品、获客三套可复制清单与复盘表：先填表再开干，少靠记忆硬撑。</description></item><item><title>独立站定价怎么算：运费、广告、退货都要算进去</title><link>https://chuhaiops.com/posts/shopify-pricing-margin/</link><pubDate>Tue, 11 Aug 2026 20:00:00 +0800</pubDate><guid>https://chuhaiops.com/posts/shopify-pricing-margin/</guid><description>独立站定价把采购、运费、收款费率、广告、退货写进成本表，再定售价，避免一开广告就亏。</description></item><item><title>Meta 广告首测 7 天怎么做：预算、素材、像素最小配置</title><link>https://chuhaiops.com/posts/meta-ads-first-7-days/</link><pubDate>Mon, 10 Aug 2026 20:00:00 +0800</pubDate><guid>https://chuhaiops.com/posts/meta-ads-first-7-days/</guid><description>独立站 Meta 广告首测 7 天：像素与事件、日预算、素材数量、优化目标怎么配，避免一上来烧穿。</description></item><item><title>独立站 SEO 起步：先做集合页还是博文</title><link>https://chuhaiops.com/posts/seo-collection-vs-blog/</link><pubDate>Sun, 09 Aug 2026 09:00:00 +0800</pubDate><guid>https://chuhaiops.com/posts/seo-collection-vs-blog/</guid><description>独立站 SEO 从哪下手：集合页抢品类词、博文抢问题词；按阶段排优先级，避免两头空转。</description></item><item><title>独立站物流怎么起步：邮政小包、专线、海外仓的区别</title><link>https://chuhaiops.com/posts/shipping-postal-line-overseas-warehouse/</link><pubDate>Sun, 09 Aug 2026 09:00:00 +0800</pubDate><guid>https://chuhaiops.com/posts/shipping-postal-line-overseas-warehouse/</guid><description>独立站履约先选对路径：邮政小包、专线、海外仓各自适合什么阶段，怎么配运费与时效承诺。</description></item><item><title>变体 / SKU 矩阵生成器</title><link>https://chuhaiops.com/tools/variant-matrix/</link><pubDate>Sun, 09 Aug 2026 00:00:00 +0000</pubDate><guid>https://chuhaiops.com/tools/variant-matrix/</guid><description>免费工具：选项 → 笛卡尔积 → CSV，辅助 Shopify 变体录入。</description></item><item><title>代上品 OPS</title><link>https://chuhaiops.com/services/listing-ops/</link><pubDate>Sat, 08 Aug 2026 00:00:00 +0000</pubDate><guid>https://chuhaiops.com/services/listing-ops/</guid><description>也可先用免费变体生成器自己算组合。</description></item><item><title>上品表格包（离线备份）</title><link>https://chuhaiops.com/products/listing-ops-kit/</link><pubDate>Sat, 08 Aug 2026 00:00:00 +0000</pubDate><guid>https://chuhaiops.com/products/listing-ops-kit/</guid><description>离线 CSV/检查单备份；主入口已迁到小工具。</description></item><item><title>1688 选品到 Shopify 上品：规格矩阵与变体怎么对齐</title><link>https://chuhaiops.com/posts/1688-to-shopify-variants/</link><pubDate>Fri, 07 Aug 2026 09:00:00 +0800</pubDate><guid>https://chuhaiops.com/posts/1688-to-shopify-variants/</guid><description>把 1688 的颜色/尺码/套装规格，正确映射成 Shopify Options 与 Variants，避免错发货与库存对不上。</description></item><item><title>2026 从零开 Shopify 独立站：域名、主题、收款一次配齐</title><link>https://chuhaiops.com/posts/shopify-store-setup-2026/</link><pubDate>Fri, 07 Aug 2026 09:00:00 +0800</pubDate><guid>https://chuhaiops.com/posts/shopify-store-setup-2026/</guid><description>中国卖家视角：2026 年从零开通 Shopify 独立站，按顺序配置域名、主题与收款，少装 App，先跑通下单与到账。</description></item><item><title>Shopify 收款怎么选：Payments、PayPal、第三方对照</title><link>https://chuhaiops.com/posts/shopify-payments-paypal-third-party/</link><pubDate>Fri, 07 Aug 2026 09:00:00 +0800</pubDate><guid>https://chuhaiops.com/posts/shopify-payments-paypal-third-party/</guid><description>中国卖家视角对比 Shopify Payments、PayPal 与第三方收单：开通难度、费率、拒付与提现，先保证能收款再谈便宜。</description></item><item><title>独立站首单从哪来：SEO 博文、广告、社媒各适合什么阶段</title><link>https://chuhaiops.com/posts/first-orders-seo-ads-social/</link><pubDate>Fri, 07 Aug 2026 09:00:00 +0800</pubDate><guid>https://chuhaiops.com/posts/first-orders-seo-ads-social/</guid><description>独立站没有订单时，SEO、广告、社媒分别适合哪个阶段；按预算与产能选路径，避免一上来烧广告。</description></item></channel></rss>